via HACKADAY: Of Lasers and Lightning: Thwarting Thor with Technology

Most of us don’t spend that much time thinking about lightning. Every now and then we hear some miraculous news story about the man who just survived his fourth lightning strike, but aside from that lightning probably doesn’t play that large a role in your day-to-day life. Unless, that is, you work in aerospace, radio, or a surprisingly long list of other industries that have to deal with its devastating effects.

Humans have been trying to protect things from lightning since the mid-1700s, when Ben Franklin conducted his fabled kite experiment. He created the first lightning rod, an iron pole with a brass tip. He had speculated that the conductor would draw the charge out of thunderclouds, and he was correct. Since then, there haven’t exactly been leaps and bounds in the field of lightning rod design. They are still, essentially, a metal rods that attract lightning strikes and shunt the energy safely into the earth. Just as Ben Franklin first did in the 1700s, they are still installed on buildings today to protect from lightning and do a fine job of it. While this works great for most structures, like your house for example, there are certain situations where a tall metal pole just won’t cut it.